Your checklist before a website goes live

Launch day is something to look forward to. But small mistakes, like a form that doesn't send or pages that aren't indexed, can cost you customers from day one. Run through this checklist before your website goes live.

Functionality and content

• Every form has been tested and messages arrive at the right email
• No broken links or empty pages
• Placeholder text (lorem ipsum) has been replaced
• Phone numbers and email addresses are clickable
• A privacy policy page is in place if you collect data

How it looks on different devices

• Checked on phone, tablet, and desktop
• Checked in Chrome, Safari, and Firefox
• Text is easy to read and buttons are easy to tap on small screens

Speed

• Images are compressed and served at the right size
• No unused scripts or plugins
• Performance score checked with PageSpeed Insights

SEO basics

• Every page has a unique title and meta description
• A tidy heading structure: one H1 per page
• Images have descriptive alt text
• Sitemap.xml and robots.txt are in place
• The site is registered in Google Search Console

Security and domain

• SSL is active and every page uses HTTPS
• The www and non-www versions point to one address
• Automatic backups are running

At Lazulab, this checklist is part of the testing and deployment stages on every project. Learn about how we work or get in touch if you need help launching your website.